Objective: Through ownership of the “Love Board” and great prize givaways, Talavera was a fully integrated sponsor of Slacker and Steve’s Bitter Ball. Talavera had the opportunity to interact face to face with young professional singles in an intimate setting and have unmatched exposure throughout the evening. The Love Board was the focal point of the night and the main attraction of the event with people crowding the board to post their love notes. Talavera also provided the sticky notes for the love board which were distributed throughout the event and gave them additional exposure.
Event Date: Thursday, February 5th
The Venue: Suite 200
1427 Larimer Street
Denver CO, 80202
Event Began: 8:00pm
Hosts: Slacker and Steve, Afternoon Show on Alice 105.9
Bitter Ball Overview: Right before Valentines’ Day, Slacker and Steve from Alice 105.9 hosted the Bitter Ball, a fun party for singles who felt left out of our most romantic holiday. The Bitter Ball was held at Suite 200, a new, hip nightclub in downtown Denver. Bad pick up lines on banners and coasters helped to set the atmosphere of a fun and exciting evening. There was a giant “Love Board” where singles left notes for each other, a supersized game of spin the bottle, and a special room for people to spend “seven seconds in heaven” just in case they found someone special. This was great way to connect with young professional singles who embrace the fun of Valentines Day but felt left out by all the focus on relationships.
Total Value: $21,390
Talavera Net Investment: $3,500