For over 13 years, LIVE@FIVE has been the perfect Friday after-work happy hour event with all the necessities – great drink and appetizer specials and plenty of entertainment! LIVE@FIVE is Denver’s Summer Happy Hour Tradition! Slacker & Steve played host to loyal fans at the Tavern with games, contests, music and more. LIVE@FIVE was where people came to officially start their weekend. At the conclusion of the 8-week series, Alice 105.9 flew a group of lucky listeners to Planet Hollywood in Las Vegas for a weekend full of neon lights, indulgence and one final LIVE@FIVE performance.
The Dates: Fridays June 7th – August 2nd
The Venue: The Tavern Downtown
The Times: Officially at 5 pm- but loyalists arrive early! And we never make anyone leave at 7 when Slacker & Steve go off the air of course.
The Music: Each year an Alice Artist’s perform on the LIVE@FIVE stage offering our listeners an intimate opportunity to see these National acts up-close.
Planet Hollywood Received:
• Name mention as our exclusive hotel in a minimum of 600 live/recorded promotional announcements that ran between 6/3 – 8/2 & 8/19 – 8/25
• Exposure on Alice stream station to mirror on air promotion. 6/3-8/25
• Logo and link inclusion in eight (8) Alice A-List Newsletters sent to over 42,000+ members
• Logo, link and hotel details/information on the Live @ 5 specialty page on ALICE1059.com
• A Minimum of 10 Facebook Posts on the Slacker & Steve Facebook page with over 42,500 fans
• A Minimum of 10 Facebook Posts on the Alice 105.9 Facebook page with over 27,900 fans
• On-site activation at each of the eight Live@Five events in Denver including registering to win the weekly fly-away
• Inclusion in the eight (8) LIVE Broadcasts for Live@Five, 6/7; 6/14; 6/21; 6/28; 7/12; 7/19; 7/26; 8/2
• Planet Hollywood Logo to rotate within Tavern signage at venue on site during 8 week program
• Thank you mentions on stage each week at Live@Five
• Ability to capture new customers with winners, clients and guests of Alice 105.9 at the casino for 3 days.
• Bank of commercials for Planet Hollywood to use on KOSI or Alice value $20,000 outside promotional window dedicated to Caesars message for advertising -promotion. (time and spots to run based on open inventory and rates)
Week 1 – June 7th – Shinedown
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Week 2 – June 14th – Churchill
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Week 3 – June 21st – Parachute
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Week 4 – June 28th – Plain White T’s
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Week 5 – July 12th – Five for Fighting
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Week 7 – July 26th – Andy Grammer
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Las Vegas – August 23rd – Barenaked Ladies
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