It’s Frontier’s “You Snooze, You Lose” Sale with eye-opening fares for travel August 15th thru November 17th across the continental U.S. Yep, it’s the sleeper sale of the season… but you better hurry, because a sale like this will be gone in 40 winks. The “You Snooze, You Lose” Sale runs through July 14th.
Alice 105.9 and KOSI 101.1 created a special “You Snooze, You Lose” on air contest to help Frontier promote their sale. Listeners signed up online for the chance to win $200 in Frontier Fly Bucks. If they heard their name in the morning they had 50 minutes to call in to claim their Frontier Fly Bucks. If the name called didn’t call in the $200 was rolled into the next hours giveaway!
Frontier Received On Air:
• Bank of 8:10 second commercials and bank of 8:30 second commercials to run M-F 6a-7p,
so 100% prime
• On Air Mentions-Morning show will announce a name of someone who registered. The announced
name then had 50 minutes to call in and claim their $200 Frontier Fly Bucks
kosi-mention-snooze-you-lose-m_d-1 kosi-winner-snooze-you-lose-1 kosi-mention-snooze-you-lose-m_d-2 kosi-mention-snooze-you-lose-m_d3 kosi-mention-snooze-you-lose-m_d-4 kosi-winner-snooze-you-lose-m_d-4 kosi-mention-snooze-you-lose-m_d-5 kosi-winner-snooze-you-lose-m_d-5 kosi-winner-snooze-you-lose-5
Frontier Recieved Online:
• Inclusion in a Flipper on Homepage
• Execution through contest page
• Social media on Talent’s Facebook and Blogs
• Dedicated Email